Whole Foods Market
+ Led a regional design team of three direct reports and 35+ graphic artists across six states, as well as freelance coordination
+ Directed consistent presentation of brand identity, programs and retail signage across 32 retail stores
+ Strategized opportunities to grow sales, advance marketing efforts, and better support multiple product and operations teams
+ Managed monthly workflow of 75+ creative projects and a $25k budget in partnership with marketing director and project manager
+ Establish creative standards for brand consistency throughout all marketing campaigns
+ Led signage and marketing production for dozens of store openings and Rocky Mountain Region store-wide refreshes
+ Designed and art directed all marketing deliverables including retail store signage, advertising, digital marketing, and direct mail
+ Rolled out new signage software across 32 stores, to efficiently manage production of 2200+ signs per store in a four-week timeframe
+ Implemented regional technology tool resulting in increased cross-pollination of ideas, connection to resources and timely information
