BirdDog&Partners develops creative strategies and brand identities for purpose-driven, emerging and lifestyle brands through a collaborative partnership that connects brands to their audience and nurtures good ideas to grow wings, and take flight.
Discovery is the lighting of the campfire. Stoking the sparks so that ideas can burst into flame. This fieldwork is the most important step in the design process—and the result is getting to the essence of your brand. In this phase we will build a Creative Brief that encompasses your goals and objectives, capabilities and values, target market, positioning, and — most importantly — the vision for the future.
This is where we dream big under the stars. The universe offers infinite possibilities. Breathing life into the learnings from the discovery phase, we will work up several creative directions—solutions that visually project the outlined strategy from the Creative Brief. Starting with stylescapes, and using design thinking techniques like rapid prototyping to get to the solution that brings your brand into the spotlight.
From among the concepts presented, we’ll choose the best direction that gets your brand on the path to success, then we’ll refine it through a few iterations until it’s Goldilocks-style – just right.
Working with BirdDog means a loyal partnership – a collaboration with my clients, and sometimes teaming up with other experts who can add value to the process in key areas.
Now it is time to see if our aim is true! We’ll deliver cohesion across all touchpoints of your business. Whether it is a small-batch letterpress design in house, managing the printing process with outside vendors, hitting publish to make your website live. All the elements of your branding guidelines will be captured and packaged so you’ll have a handy reference to keep you on brand consistent going forward.
+ + + + + + + + + + + + + + + + + +
Our studio just so happens to be located in Lyons, Colorado
that being said, we love to connect with collaborators local, near, far and wide!